Browse by font type

Every logo font falls into a broad category. Explore the styles that shape brand identities.

Sans

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In typography and lettering, a sans-serif, sans serif, gothic, or simply sans letterform is one that does not have extending features called "serifs" at the end of strokes.[1] Sans-serif fonts tend to have less stroke width variation than serif fonts. They are often used to convey simplicity and modernity or minimalism.

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Serif

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In typography, a serif is a small line or stroke regularly attached to the end of a larger stroke in a letter or symbol within a particular font or family of fonts. A typeface or "font family" making use of serifs is called a serif typeface (or serifed typeface), and a typeface that does not include them is a sans-serif one. Some typography sources refer to sans-serif typefaces as "grotesque" (in German, grotesk) or "Gothic",[1] and serif typefaces as "roman".

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Display

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A display typeface is a typeface that is intended for use at large sizes for headings, rather than for extended passages of body text.

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Script

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Script typefaces are based upon the varied and often fluid stroke created by handwriting. They are generally used for display or trade printing, rather than for extended body text in the Latin alphabet. Some Greek alphabet typefaces, especially historically, have been a closer simulation of handwriting.

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Monospace

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A monospaced font, also called a fixed-pitch, fixed-width, or non-proportional font, is a font whose letters and characters each occupy the same amount of horizontal space.[1] This contrasts with variable-width fonts, where the letters and spacings have different widths.

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